I’m a paid media and digital analytics strategist. I lead the paid media team at Greenlane, a search and digital marketing agency located outside Philadelphia. Additionally, I manage WenzelPPC, an independent consultancy specializing in paid search and tracking infrastructure.
My work involves the intersection of campaign strategy and measurement, utilizing platforms such as Google Ads, Microsoft Ads, Meta, LinkedIn, GA4, and GTM. I collaborate with clients in various industries, including healthcare, legal, professional services, and e-commerce, both B2B and B2C.
Currently
Reading The Bright Sword — Lev Grossman
Playing Death Stranding 2 — Kojima Productions
Working on Rebuilding a house on the Gulf coast.
Greenlane · WenzelPPC · LinkedIn · Bluesky · Discogs · StoryGraph · Steam