I'm a paid media and digital analytics strategist. I lead paid media at Greenlane, a search and digital marketing agency outside Philadelphia, and run WenzelPPC, an independent consultancy focused on paid search and tracking infrastructure.
My work sits at the intersection of campaign strategy and measurement — Google Ads, Microsoft Ads, Meta, LinkedIn, GA4, and GTM. I work with B2B and B2C clients across healthcare, legal, professional services, and e-commerce.
Currently
Reading Hyperion — Dan Simmons
Listening to Unplugged in New York — Nirvana
Playing Death Stranding 2 — Kojima Productions
Working on Rebuilding a house on the Gulf coast.
Greenlane · WenzelPPC · LinkedIn · Bluesky · Discogs · StoryGraph · Steam